Exceptional Web Design and SEO for Portsmouth Businesses

Is your Portsmouth business ready for a website that drives consistent results? Most website agencies offer websites built on cookie cutter templates that fail to stand out. At Test Valley Digital, we create bespoke websites that prioritise speed, user experience, and lead generation. Whether you’re launching your first website or refreshing an outdated one, our custom built websites will give your business the competitive edge it needs.

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Tailored Web Design for Portsmouth’s Businesses

Every business has a story to tell, and your website should reflect that. At Test Valley Digital, we specialise in crafting websites that capture the essence of Portsmouth’s established business community. We work closely with you to ensure your website’s design aligns with your brand’s identity and long-term goals. We design websites that aim to build trust with your customers and position your business as a ‘the place to go’.

Our custom-coded approach means your website design has no limitations. We tailor every detail to your needs, ensuring a fully bespoke result. When planning your website design, you should think about:

1. Colour Palette – Which colours represent your brand and appeal to your target market? Do they help you stand out from the rest?
2. Page Structure – What pages does your business need? From homepages to contact forms, we design with your objectives in mind.
3. Mobile Experience – With more than half of web traffic coming from mobile devices, your website must look and function perfectly on smaller screens.
4. Accessibility – Can everyone navigate your website with ease? Inclusive design is critical for your website. It is an ethical, commercial and legal must to ensure your website is usable for all visitors, regardless of ability.

Portsmouth’s Web Development Experts

Website development is where we set ourselves apart. By developing all of our websites in-house with HTML, CSS, and JavaScript, we can maintain full control over every aspect of your website. This means we can guarantee 90+ on Google PageSpeed Insights, which is crucial for your SEO and overall user experience.

Google PageSpeed Insights measures the quality of your website’s development, including load times, accessibility, and adherence to best practices. As a Portsmouth-based business, having a fast, well-developed website can mean the difference between being found online or getting buried by competitors. Key factors to consider for your website’s development include:

1. Development Methods – Is your website built from scratch or reliant on pre-made frameworks? Custom-coding offers your website flexibility and improved performance.
2. Plugins and Scripts – Excessive plugins can slow your website and compromise security. We minimise dependencies for faster load times.
3. Data Security – We build static websites that store no sensitive data onsite, removing the risk of breaches from your website.
4. Future-Proofing – Your website should evolve with your business. Our development methods ensure scalability and adaptability to meet your long-term needs.

SEO Services for Portsmouth’s Local Businesses

Search Engine Optimisation (SEO) is a process, not a switch that you flip. We specialise in building SEO strategies that deliver results for service-based businesses in Portsmouth. SEO for local businesses encompasses four essential types of SEO: On-Page SEO, Technical SEO, Off-Page SEO, and Local SEO.

How We Optimise Your Portsmouth Business Website

1. On-Page SEO – Using carefully selected keywords, you need to write copy that resonates with both your audience and search engines. For example, if you’re a Portsmouth plumber, phrases like “Portsmouth plumbing services” should appear regularly to rank on Google.
2. Technical SEO – Fast-loading websites are essential for your success on SEO. You need to ensure your website loads within 2-3 seconds, is mobile-friendly, secure, and built to Google’s standards.
3. Off-Page SEO – Building backlinks from reputable sources, including local directories, news outlets, and industry-specific platforms will increase your website’s authority, and make you more favourable to Google.
4. Local SEO – From setting up your Google Business Profile to optimising for “near me” searches, you need to make sure your business is visible to potential customers in Portsmouth.

Comprehensive Website Support for Portsmouth Businesses

Your website should grow and adapt alongside your business. At Test Valley Digital, we don’t just build websites, we partner with you to ensure your site remains up-to-date and competitive. With unlimited edits included in our monthly fee, you can focus on running your business while we handle your website’s ongoing needs. Think of us like a new member of your team.

Even better, we offer a full redesign and redevelopment every 3 years, ensuring your website evolves with industry trends and keeps you ahead of the competition.

Our Packages

Domain and Hosting Solutions for Portsmouth Websites

A stunning website deserves reliable hosting. We provide end-to-end hosting and domain management as part of your monthly subscription. We’ll guide you through the transition if you’re moving from an existing host, ensuring minimal downtime and maximum performance.

Our hosting partner is trusted by global brands like Google, Peloton, and Riot Games, guaranteeing speed, scalability, and security for your website. We’ll technical details so you can focus on the day-to-days of your Portsmouth business.

Success Stories for businesses in and around Portsmouth

We’ve had the privilege of working with many Hampshire-based businesses, helping them achieve their online goals. Our track record speaks for itself, our clients stay with us because we deliver results.

1. Cali Fit
2. J4K Children's Hairdresser
3. Submission Scoundrels